“One of the most formative realizations of my academic career was noticing how my design students were always ahead of the game. They always seemed to know instinctively what the latest trends in academic thought were, without necessarily being able to articulate their ideas very clearly. It was as if fashion had some sort of advance warning system to sus out the next hot topic in cultural theory. Their intense interest in identity, and in particular individuality, went with an aggressing assertiveness that clashed with any attempt to contextualize the impetus for self-expression as a social symptom. The only aspect of cultural studies which sparked any interest in them were transgressions of the order imposed by sociological analysis. They were impatient and dismissive with interpretations that explained the way certain styles arose at specific historical moments; they just wanted to do it – to be innovators.” - Judy Attfield
Yeah, that sounds about right.